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To create a beautiful, artisanal collection that merges Dawn Mayo’s Joie de Vivre, with her love for all things luxe, sumptuous and exquisite. Through LOVE SAM, Dawn is able to share her inspiration from different countries, cultures, mixed with her own design details with the world.
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New Fall Arrivals!

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"Modern & Feminine

with a perfect

balance of ease

and confidence"

"Whimsical romance"

Read Our Love Story 


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Fall dresses you can’t live without

Mixed Prints and Embroideries

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Graphic Ditsy Stripe Midi Dress


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Resort Ready!